Where do shopping fans go to drain traffic (what does shopping drainage mean)
What are the good ways to attract traffic to physical stores?
1. Short video drainage Now short video platforms are very popular, and more and more people like to watch short videos in their leisure time for entertainment, so many physical stores have also followed the trend and launched a short video promotion method, and we can also introduce products by making simple short videos, so as to achieve the purpose of drainage.
2. Drainage method 1: low-cost product drainage Take out one or two products in the store to do low-price drainage, without considering profits, and attract customers into the store first.
3. The drainage and promotion methods of physical stores include: doing a good job in the promotion of the store, providing preferential activities, improving the service quality of the store, creating marketing events, and setting prices reasonably. Do a good job in the promotion of the store Publicity is the key to attracting customers, and it can be promoted through various channels, such as social media, advertising, WeChat official account, etc.
4. Foreign body alliance drainage. Find a store that is different from your products, discuss how much you spend in its store, what products you can get from you, how much you consume from you, what products you can receive from the other party's store, and keep warm is the long-term way.
What platform has a better drainage effect now? What platform is the best to attract traffic?
The fourth platform is Xiaohongshu, a very good grass planting community. The fifth platform is the audio platform Himalaya, which is very slow to attract fans, but the fans who come over are the most valuable. The sixth platform is the long video platform Station B.
UGC platform UGC platform is relatively extensive, as long as it is a platform that supports user-generated content, it can be called a UGC platform, of which PGC is one of the UGC, and content is produced by expert users. Typical UGC platforms include blogs, Weibo, Tianya, Zhihu, Douban, etc.
We-media platform We-media is a communication channel that has developed very actively in recent years, and a good self-media account will have many fans.
Drain traffic on Weibo. Weibo is very popular at the moment, and it is also a platform with a large user base, integrating various functions such as social networking and news, and there are many celebrities who have settled on this platform, so the traffic of Weibo can be said to be very huge.
Taobao Taobao is the largest online retail and business district in the Asia-Pacific region, founded in May 2003 by Aliba Group. Taobao is a popular online shopping and retail platform in China, with nearly 500 million registered users and more than 60 million regular visitors every day.
For rapid drainage and fan attraction, Toutiao is very good, it is currently the largest platform, with the largest traffic and the most stable. Zhihu [Zhihu Column] https:// Zhihu is a real online Q&A community, a gathering place for masters, a knowledge community with complete data and high-quality articles.
How to attract customers to the store to spend?
1. Cumulative purchase marketing activities. Customers like to take advantage of small things, and as long as it's free, everyone will put some effort into getting it. That's why we can use cumulative purchase marketing to entice customers to come back for more.
2. Five ways to attract guests into the store: do a good job in the promotion of the store, provide preferential activities, improve the service quality of the store, create marketing events, and set prices reasonably. Do a good job in the promotion of the store Publicity is the key to attracting customers, and it can be promoted through various channels, such as social media, advertising, WeChat official account, etc.
3. The methods of attracting customers to the store are: making the store's logo bigger and using the power of the media to attract consumers.
Editor: coolyzf